Banner Specs

In-Article Dimensions (Pixels) Width x Height

• Desktop – 640 x 360 (maximum responsive size)
• Mobile web – 300 x 169

Features:

• This ad format is built by the Mediacorp creative team. Please submit a job request form to Creative Lab.
• Clients need to provide video and clickthrough URL.
• In-article video also commonly referred to as ‘in-read’ or ‘native video’, is an outstream video advertising unit that auto-plays in a large format player whenever a user navigates to it within text content (typically an article).


This non-intrusive format will help you scale the reach of your video campaign, in a brand safe environment, with high viewability (> 75%).

Video specs:

• Format H.264 MP4
• Video dimensions: 640 x 360
• Video file size no more than 50 MB
• Video length no more than 30 seconds with looping disabled - Unless hosted on third party video host (YouTube etc)
• Video loudness - Set loudness to -24 LUFS
• Video audio - 44.1 kHz 192 Kbps
• Video auto play - Audio starts muted and has to be user initiated
• Video format pauses when it loses focus
• Circled timer on the top left corner is always visible to see the video progress
• Video Metrics are tracked on Celtra Analytics

Mediacorp Network:

All sites. Responsive layout will respond accordingly to all sites.


Mediacorp Partner Network:

ESPN, 99.co